Raya Electronics Wins Lenovo IDG Commercial Champion of the Year 2025–2026
We are proud that Raya Electronics, a subsidiary of Raya Trade and Distribution,
has been awarded the Lenovo IDG Commercial Champion of the Year 2025–2026.
This recognition is a testament to the enduring success of our strategic partnership
with Lenovo and reflects our unwavering commitment to delivering exceptional value
to the Egyptian market.
For more than a quarter of a century, Raya Trade has built a strong legacy of
successful partnerships with the world's leading technology, consumer electronics,
and home appliances brands. Backed by deep market expertise, an extensive distribution
network, and a customer-centric approach, we continue to connect global innovation
with local market needs while creating sustainable value for our partners and customers.
Raya Trade Kickoff Event
Raya Trade hosted its Annual Kickoff under the theme "One Team, Many Strengths,"
bringing the team together to celebrate achievements and align on the company's
strategy for the year ahead. This is an event employees look forward to every year,
as it combines recognition and clear updates on Raya Trade's strategic direction
and future plans. The kickoff sets the tone for the year, reinforcing teamwork,
growth, and excellence.
Download the Pictures: https://mega.nz/folder/qbhGEDjJ#u9wtvTb9D4tecpxJ6ZSOKQ
Aukey and Raya Distribution Partnership
Strategic alliance strengthens Raya's market leadership and expands AUKEY's regional footprint.
Raya Distribution has forged a strategic alliance with AUKEY,
becoming Egypt's exclusive distributor.
The deal strengthens Raya's market leadership while granting AUKEY access to one
of the region's fastest growing consumer electronics markets.
Raya Elite Launch
Egypt's First Fully Integrated B2E Smart Financing and Shopping App: Raya Electronics
Officially Launches "Raya Elite".
Raya Electronics, a subsidiary of Raya Trade under Raya Holding,
has launched Raya Elite, Egypt's first fully integrated B2E smart financing and
shopping app for corporate employees. The platform offers instant credit limits of
up to EGP 300,000, flexible installment plans of up to 48 months, and exclusive
discounts on electronics and home appliances. By blending digital convenience with
Raya's nationwide retail footprint, Raya Elite delivers a seamless hybrid shopping
experience that strengthens B2E engagement and supports Egypt's digital transformation.
TechnoTime Excellence Award 2025 – Best Company in Consumer Electronics Distribution
Raya Electronics has won the TechnoTime Excellence Award 2025, in recognition of
its strong performance and continued expansion in Egypt's consumer electronics
market — marking a new milestone in its journey within the technology retail sector.
The award was received by Dr. Haitham Tharwat, Senior Director Retail, Marketing,
and After-Sales Services, during the ceremony attended by Counselor Hani Hassan
Abu Zeid, President of the Supreme Council for Arab-African Economy; Dr. Safwat
El-Nahhas, Secretary-General of the Council; and Ambassador Yasser El-Bakhshwan,
First Vice President of the Council.
Raya Electronics, a subsidiary of Raya Trade and Distribution under Raya Holding
for Financial Investments, operates a broad network of more than 70 retail outlets,
alongside its e-commerce platform Rayashop, and has adopted an omni-channel strategy
that integrates physical stores with digital sales.
E-Tadweer Partnership
Raya Trade and E Tadweer partner to promote circular economy and safe e waste recycling.
Raya Trade and E Tadweer sealed a strategic alliance through the One Circle initiative,
driving circular economy awareness and safe e waste recycling.
Hosted at Mountain View Cairo, the campaign mobilized residents to responsibly recycle
electronics, underscoring both firms' commitment to sustainable, environmentally
conscious communities in Egypt.
ISO/IEC 27001 and ISO/IEC 20000 certifications
Raya Trade is proud to announce that we have successfully achieved both ISO/IEC 27001
and ISO/IEC 20000 certifications.
These achievements reflect our strong commitment to safeguarding information,
strengthening risk management, and delivering reliable, high-quality IT services
through robust governance and continuous improvement.
At Raya Trade, trust is built on security — and service excellence is our standard.
